What to know before you enter
- Status: Active
- Organizer: Hardee's Restaurants LLC
- Area: United States and District of Columbia, excluding Florida, New York and Rhode Island
- Starts: 2026-08-03
- Ends: 2026-08-30
- Prize or benefit: $65,000 check for the selected Meemaw, plus a potential brand-ambassador opportunity with additional perks if a separate agreement is accepted.
- Purchase required: No
How to enter
- Create an original photo or video introducing the nominated Meemaw and explaining why she fits the campaign.
- Post it publicly on an eligible platform, tag @Hardees and include #HardeesMeemaws before August 30.
- Keep the submission publicly viewable through the selection process and watch for winner contact around September 4.
Key requirements
- Entrant and nominated Meemaw must be age 18 or older and meet the geographic eligibility rules.
- Obtain permission from the nominated Meemaw before submitting content.
- Submit original eligible content publicly on a supported social platform, tag @Hardees and use #HardeesMeemaws.
The $65,000 Grand Prize
The rules state that one selected Meemaw receives a $65,000 check. A separate brand-ambassador opportunity can add other perks if the winner accepts a written promotional agreement.
How entries are judged
Eligible submissions are scored across five evenly weighted criteria rather than selected by random draw.
What to submit
Entries use an original public photo or video featuring the nominated Meemaw, with @Hardees and #HardeesMeemaws on an eligible social platform.
Important details to review
- This is a judged creative contest, not a random drawing.
- The five published judging criteria are authenticity, on-camera presence, passion for Hardee’s, creativity/storytelling and brand representation.
- The official rules list a $65,000 check as the Grand Prize.
Official sources and verification
Wynplay checked this promotion on August 9, 2026. The official source takes precedence if the organizer updates dates, availability or conditions.
Quick questions
Is this a random sweepstakes?
No. A sponsor panel judges eligible entries against five published criteria.
What is the main prize?
A $65,000 check for one Grand Prize winner.
When do entries close?
August 30, 2026 at 11:59 p.m. Central Time.
Is a purchase required?
No. The official rules state that no purchase or payment is necessary.